South Africa is widely known for its picturesque scenery, captivating sunsets, extraordinary wildlife and dreamlike beaches. With the perfect combination of these tourism-worthy features, conference organisers recognise South Africa as a top conference destination, offering world-class venues, cost-saving benefits and unique experiences.
In 2017, the International Congress and Convention Association (ICCA) rated South Africa the top business events destinations in Africa and the Middle East. In 2018, they named Cape Town the top Meetings, Incentives, Conferences and Exhibitions (MICE) destination in Africa. This is the tenth consecutive year Cape Town has achieved this accolade.
After an announcement at the Meetings Africa conference in 2018, Business Day reported that business tourism contributed R115bn (9.4% of SA’s gross economic product (GDP)) to its economy in 2017. Additionally, SA welcomes more than 1m business event delegates every year, and the business tourism industry created in excess of 250,000 jobs both directly and indirectly in 2017.
Looking to host your next conference in South Africa? Here is a list of our favorite venues: